How Big Day Events Ran an AI Photobooth for the Salesforce 2024 World Tour in Boston

At Big Day Events, we’re all about turning heads and making waves in the event industry. Our latest venture? Running an AI photobooth for the Salesforce 2024 World Tour in Boston. Trust us, if you want your onsite marketing to hit legendary status, you need us in your corner.

The Theme: “Meet Your AI Powered Platform for Work”

Slack by Salesforce presented the idea of hiring the Big Day team to produce an AI-powered photobooth, showcasing the power of AI with a fun twist, thinking it would be the ultimate crowd-pleaser. And guess what? They were absolutely right. We started by crafting some killer prompts infused with Slack’s vibrant colors. After fine-tuning the proofs, we were ready to roll.

But we didn’t stop there. We integrated Salesforce’s branding into the header and footer of the custom website we created for this activation. So when guests received their photos, it looked like it came straight from Salesforce. Talk about seamless brand exposure!

Setting the Stage at Mooo Seaport

The chic Mooo Seaport in Boston was our playground for the event. The venue and staff were nothing short of amazing—welcoming, accommodating, and ready to party. The DJ, Emelita Deiulio kept the vibe perfect with a mix of soft Ibiza tunes and modern top 100s, striking the right balance without overpowering the scene.

Our setup included a sleek branded Photobooth, sharing station and a printer stand, all designed to scream Salesforce. And let’s just say, our photobooth was in action 100% of the time. Non-stop fun!

Elevating the Photobooth Experience

Guests were loving it so much, we decided to amp up the fun. Each session featured our brand ambassador guiding guests through five different approved prompts, instead of just doing a single image per session. So instead of taking the single photo and waiting for the AI to process a single image, by time they finished their session and reached the sharing station, their photos had been processed from the cloud and were ready to view.

The looks on their faces? Priceless. Amazement, shock, and pure enjoyment all at once. It sparked conversations about AI and showcased how fun and engaging technology can be. One guest even wrote a review saying that after all the hands-on experiences of the day, this was the one he had a blast with.

The Marketing Goldmine

As event industry pros, we’re all about products that push the envelope. And let’s be real—everyone loves a fantastic new avatar. Guests often upload these to their social media, many turning them into profile pics. It’s a win-win: a memorable event experience and a huge boost in brand awareness.

At the sharing station, guests printed all their photos, and we had a team member magnetize each print. They loved receiving all of their different style AI avatars, and we loved giving them more ways to market Salesforce while having a blast at the Photobooth. Guests could also text, email, scan a QR code, or Airdrop their photos.

Perfect for Expos

If you’re planning an expo, reach out to us! Our AI photobooth is the in thing for meeting new people, reconnecting with past clients, and effortlessly collecting customer data, lead generation for CRM Intergrations. Most importantly, it’s an incredible way to market your brand and have the coolest presence at the expo. There are lots of times, where guests want to build connections and conversate, but run out of things to chat about. Again, your booth will be the rescue all, while gaining tremendous wins! 

Ready to Transform Your Event?

If you’re planning a holiday party or corporate event, with all the AI buzz swirling around, this activation is the one to elevate your next function. You can get a full, comprehensive, and detailed event experience custom-tailored to your brand for a steal—between $3,500 and $6,000.

For more info on booking us nationwide, click here.

Join the ranks of those who turn events into epic experiences. With Big Day Events, you’re not just hosting an event—you’re creating unforgettable moments.

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